About

Senior operator in Marketing Technology and Operations.

Kyle Baudour is a senior marketing technology leader based in Longmont, Colorado who builds AI-powered marketing operations systems and runs an independent practice that brings the same systems to small teams.

Marketing technology and project management don't usually land in the same hands. Most people come from one side or the other: operators who picked up marketing concepts along the way, or marketers who got deep into tools. Mine went through both.

I started in demand generation, moved into operations and systems work and picked up formal PM and Agile credentials alongside it. That combination is what I actually use. I can scope and build the system, and I can manage the project that ships it.

Kyle hiking with his dog
How I Work

Before I recommend a tool or build a workflow, I want to understand the org first: what "done" actually looks like, where the edges are, what counts as success. Getting that clear upfront is usually the work. The technical part comes after.

I work best when strategy and execution have to live in the same role. I'm direct. I ask a lot of questions early, which tends to mean fewer surprises later. I'd rather surface a constraint in week one than hit a blocker in week eight.

Areas of Depth

Marketing Technology

  • Stack strategy and architecture
  • Marketing automation and lifecycle programs
  • Attribution modeling and data infrastructure
  • Vendor evaluation and implementation oversight

Project & Program Management

  • Delivery governance and risk management
  • Cross-functional program execution
  • Roadmap planning and stakeholder alignment
  • Process design and team enablement

Agile Practice

  • Scrum implementation and facilitation
  • Sprint planning and retrospectives
  • Product ownership and backlog management

AI & Emerging Tech

  • Operational AI integration
  • Prompt engineering and workflow design
  • Team enablement and adoption
Certifications
Project Management PMI
  • PMP
Agile & Scrum Scrum.org
  • PSM I
  • PSM II
  • PSPO I
Marketing Platforms Adobe / Salesforce
  • Marketo Engage (Adobe Certified Professional)
  • Pardot Specialist
AI & Innovation PMI
  • AI Prompt Engineering
Outside Work

I live in Colorado with my wife and our dog. We spend a lot of time outside: trails, water, the occasional brewery patio. I like being around weather I can't negotiate with.

The same calm-structure instinct shows up there: plan the route, pack what you need and then pay attention to the thing in front of you.

Get in Touch

I run an independent consulting practice helping solo operators and small businesses implement AI and marketing technology. The best place to reach me is the Connect page.